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From that moment the social media moves in an intelligent way promoting the different ads to different extents on the basis of the estimates obtained. Social media trends . Tools to prevent customer churn While some companies prioritize new customer acquisition others prefer to focus on existing ones through retention and re engagement strategies.

Some companies have implemented predictive analytics capable of early identification of customers on the verge of abandoning the brand . Think of Sprint number three in US long Phone Number List distance telephony. In in response to a massive churn it implemented predictive analytics strategies to determine which customers were most likely to switch providers.



Engagement strategies mainly promotions and special offers thanks to which to avoid the risk of abandonment. Here are the day results customer abandonment rate plan change Let s dispel a myth you don t need expensive or complex predictive tools to perform effective analysis. To prevent customer churn you can for example monitor email campaign engagement data.